Hailing from India, ayurveda has made waves in the beauty industry, introducing the powerful impact of turmeric, ashwagandha, saffron, and many others that have reeled consumers in. But what truly is ayurveda and where did it all begin? Translating to, “the study of life,” ayurveda is a medical approach dating back 3,000 years in India. Originating from Dhanvantari, the … [Read more...] about Nature’s Code to Beauty: Ayurveda’s Continuing Influence
DEI in Decline: The Changing Landscape of the Beauty Industry
2025 has become a year of massive changes both big and small. However, one change seems to stand out among the rest. One that is challenging all the progress that has been made to get to where we are today: diversity, equity, and inclusion. DEI has been around dating back to the Civil Rights Act of 1964 which outlawed employment discrimination and banned segregation. As time … [Read more...] about DEI in Decline: The Changing Landscape of the Beauty Industry
Demystifying Beauty Labels: What Do They Truly Mean?
As the world continues to change, so do consumer priorities and brands’ responses. New labels are popping up on products that are hard to decipher and easy to confuse. Your product may say, “cruelty-free, BPA-free, and vegan” but what does that truly mean? With a shift towards sustainability, consumers are flocking towards “clean beauty” in hopes of taking better care of … [Read more...] about Demystifying Beauty Labels: What Do They Truly Mean?
Deodorant vs Antiperspirant: What Makes Them Work?
To some, deodorant and antiperspirant may seem like interchangeable titles with the same meaning, however, that is farthest from the truth. These two products are vastly different, with differing purposes and outcomes. So what is deodorant really? Deodorant’s main goal is to block body odor through neutralizing bacteria stemming from poor diet, hormones, and sweat. … [Read more...] about Deodorant vs Antiperspirant: What Makes Them Work?
How UV Filtration Works: The Science Behind Sunscreens
Out of the multitude of skincare products in the world, there is one that is commonly misunderstood: the sunscreen. Generally known as a “protector from the sun” and a “staple on beach days” sunscreen’s benefits are much more expansive than the general public may assume. Ultraviolet (UV) radiation is the main contributor to society’s need for sunscreen. Residing … [Read more...] about How UV Filtration Works: The Science Behind Sunscreens