Victoria’s Secret’s history demonstrates how the male gaze has shaped branding for female consumers, often to the detriment of the brand’s long-term success. Founded in 1977 by Roy Raymond, Victoria’s Secret was created to make lingerie shopping more comfortable for men. The brand’s early aesthetic, inspired by Victorian-era sophistication, was less about women’s needs and more … [Read more...] about Marketing to Women, Without Women: Victoria’s Secret Downfall
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IntroductionEmergency rooms (ERs) offer an assorted range of services to a diverse patient population, providing medical care at all hours, catering to immediate health concerns, and supplying primary health care to the urban poor. Private hospitals often redirect uninsured and impoverished patients who cannot afford care to public ERs, which treat patients who are unable to … [Read more...] about
Nature’s Code to Beauty: Ayurveda’s Continuing Influence
Hailing from India, ayurveda has made waves in the beauty industry, introducing the powerful impact of turmeric, ashwagandha, saffron, and many others that have reeled consumers in. But what truly is ayurveda and where did it all begin? Translating to, “the study of life,” ayurveda is a medical approach dating back 3,000 years in India. Originating from Dhanvantari, the … [Read more...] about Nature’s Code to Beauty: Ayurveda’s Continuing Influence
The Art of the Split-Toe: Tabi’s Signature Touch
The history of tabi traces back to 15th-century Japan, where these split-toe socks were first created. Originally, tabi were worn exclusively by the nobility and upper classes, symbolizing status and refinement. Their unique split-toe design, which separates the big toe from the others, was thought to promote balance and well-being. Over time, as cotton imports increased, tabi … [Read more...] about The Art of the Split-Toe: Tabi’s Signature Touch
Tweeting and Deleting: Twitter’s Difficulty with Moderating Misinformation
It has been in the news as of late that Elon Musk, self-proclaimed “free speech abolitionist” and the richest man on the planet, will be purchasing social media platform Twitter (Perrigo). Musk’s decision to pursue ownership of Twitter is a reflection of the growing conservative dissent with how social media platforms choose to moderate and regulate speech on their platforms. … [Read more...] about Tweeting and Deleting: Twitter’s Difficulty with Moderating Misinformation