Activision Blizzard is one of the largest gaming companies in the world, with numerous A-list titles such as World of Warcraft, Call of Duty, and Overwatch. Activision is one of three gaming companies ever to make the fortune 500 list, and presumably should be a forerunner in the gaming industry with strong titles competitively and for single player. Recently, however, the … [Read more...] about New Millennium Business: The Call of Duty Problem
Featured Blogs
New Millennium Business: The Chess Economy
As Magnus Carlsen successfully defends his title by winning tiebreakers at the World Chess Championship, chess as a sport has garnered a great deal of attention in the past few weeks. Viewership numbers on twitch and YouTube have indicated that the audience following the match is likely far greater than just regular consumers of chess-related content. The challenger, Fabiano … [Read more...] about New Millennium Business: The Chess Economy
The Music Industrialist: Pop Song Formula
An oft-lodged complaint at mainstream, Top 40 pop music is that it lacks musical diversity, following a consistent “formula” of sorts. Indeed, a cursory listen to the radio reveals countless songs that follow the same structure, (ABABCB - “Verse-Chorus-Verse-Chorus-Bridge-Chorus”), the same chord progression (I-V-vi-IV or any combination thereof), and the same tempo, usually … [Read more...] about The Music Industrialist: Pop Song Formula
New Millennium Business: Modern Marketing
With the rise of online streaming services and subscription based profit models, the way large firms advertise to their audiences is drastically changing. While in many ways, the advertisements remain similar, the research behind the ads themselves has become more informed and more involved with their audience. In fact, marketing as an industry has become more technology … [Read more...] about New Millennium Business: Modern Marketing
A Dream is a Wish Your Heart Makes
In the spring of 1980, officers at the Arizona Department of Public Safety were greatly impacted by the courage and passion of a seven-year-old boy named Chris Greicius. A few years prior to their life-altering encounter, Chris was diagnosed with leukemia. By chance, he had met U.S. Customs agent Tommy Austin when with his mother, who was incredibly moved by Chris’s … [Read more...] about A Dream is a Wish Your Heart Makes