When producing cosmetics, chemists are always searching for ways to make products with maximum efficiency. Better UV penetration, deeper color pigment, or smoother application, all of these factors are goals as new products come out. However, there is one branch of science that the beauty industry has started to invest in, to make this possible: nanotechnology. Nano refers to … [Read more...] about Nanotechnology in Cosmetics: Revolution or Risk
Editor Blogs
The Cult of Chrome Hearts
Chrome Hearts is a luxury brand that has captivated the hearts of fashion enthusiasts with its blend of Gothic aesthetics, rock-and-roll influences, and high-quality craftsmanship. Founded in 1988 in Los Angeles by Richard Stark, Leonard Kamhout, and John Bowman, the brand started as a niche label catering to motorcycle enthusiasts. Over the years, it has transformed into a … [Read more...] about The Cult of Chrome Hearts
Hydrodynamic Stability: 2D Stability Analysis in Primitive Variables
Welcome back. I hope everyone is having a wonderful first week after spring break and is doing well going into the final stretch of the semester. In today’s blog post, I want to discuss how we could perform linear stability analysis using primitive velocity and pressure variables instead of intricately-derived streamfunction or vorticity quantities. One downside of primitive … [Read more...] about Hydrodynamic Stability: 2D Stability Analysis in Primitive Variables
Marketing to Women, Without Women: Victoria’s Secret Downfall
Victoria’s Secret’s history demonstrates how the male gaze has shaped branding for female consumers, often to the detriment of the brand’s long-term success. Founded in 1977 by Roy Raymond, Victoria’s Secret was created to make lingerie shopping more comfortable for men. The brand’s early aesthetic, inspired by Victorian-era sophistication, was less about women’s needs and more … [Read more...] about Marketing to Women, Without Women: Victoria’s Secret Downfall
Nature’s Code to Beauty: Ayurveda’s Continuing Influence
Hailing from India, ayurveda has made waves in the beauty industry, introducing the powerful impact of turmeric, ashwagandha, saffron, and many others that have reeled consumers in. But what truly is ayurveda and where did it all begin? Translating to, “the study of life,” ayurveda is a medical approach dating back 3,000 years in India. Originating from Dhanvantari, the … [Read more...] about Nature’s Code to Beauty: Ayurveda’s Continuing Influence